Design-Nation Creative Business Seminar: Protecting and Exploiting My Ideas with Margaret Briffa

• Start:Wednesday 28th April, 2010 10:00am
• End:Wednesday 28th April, 2010 1:00pm
• Price: Free

Price: FREE including refreshments and a complimentary copy of Design-Nation’s ‘Business Start-Up Guide for Designers and Makers’
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PROTECTING & EXPLOITING MY IDEAS
Intellectual property for creatives with Margaret Briffa
Weds 28th April
10am – 1pm
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Good ideas are the basis of the creative business, but without commercial thinking, they remain just that – good ideas. Intellectual property is intended to protect your ideas and to help you profit from them. This seminar will identify the various types of protection available and, by looking at case studies, will analyse different ways of making money out of them. You will take away a thorough understanding of what you can do for yourself and at what point it is advisable to seek professional help, and may also leave with a new perspective on your business idea and the services and products you should offer to maximise your turnover.
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Margaret Briffa
Margaret is a leading intellectual property lawyer and founding partner of Briffa. She has helped hundreds of creative business to grow and build value in their business by identifying, protecting and exploiting their intellectual property in the best possible way. Margaret has supported Design Nation and its members on intellectual property matters since 1996. Her book ‘Design Law – A Practical Guide’ is published by The Law Society’.
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About the Creative Business Seminar series
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To set up a successful creative business is similar to being an entrepreneur. You need vision, creativity, the ability to see where the opportunities are, business acumen, and the drive and passion to see your idea from concept through to commercial success – this seminar series is intended to help you do just that.
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Funded by the European Regional Development Fund, and inspired by Design-Nation’s ever popular ‘Business Start-Up Guide for Designers and Makers’, over 11 monthly sessions, the series covers the basics that any fledging business needs to consider.
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From the personal qualities of a budding entrepreneur, the business plan, looking at market research, sources of funding, how to protect, exploit and cost products and services, to e-marketing and online selling this series supports new or emerging creative businesses.
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Sessions are intended to be interactive, with worksheets and group and/or individual activities so that you can take away a personal action plan – you will also receive a complimentary copy of the ‘Business Start-Up Guide for Designers and Makers’. And as a participant you are also encouraged to network with other people in the group and to keep in touch after the session as you take the steps towards achieving your goal.

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